Category Archives: Social Media

Automotive Dealer E-mail Marketing Basics

Generally email marketing is more effective in many ways because of several underlying factors. These factors contribute to the positive attraction to use email marketing as a viable tool. This will show you how. Sending email is first and foremost the cheapest if not a cheaper way of communicating. With the element of having the

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Marketing and Sales: What is the difference?

Marketing and sales are one of the most important components of a dealerships survival in the market. While both are dependent on each other many people confuse marketing with sales and vice-versa which is a big mistake. Marketing involves designing a product according to the needs of the market and customers, promoting the product through

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Step by Step Guide to Marketing Using Facebook Ads

You can enjoy success by learning how to mix online advertising with Facebook ads and content marketing. You can measure the effectiveness of your Facebook ads using Google Analytics and number of other tools. If you properly place your ads, viewers will not find them as annoying. Targeted ads will enjoy a much higher click

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Tweet Your Way to Online Prominence

Twitter’s simple question: “What are you doing?” has certainly generated a lot of response since its launch. From teenagers, to professionals, celebrities, politicians, corporate bigwigs – you name it, everyone is on Twitter. With the quick and frequent exchange of ideas, opinions, answers, Twitter has created a whole new universe for people from different social

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Developing a Winning Social Media Marketing Plan

First, here is a quick glimpse on some revealing social media statistics: Facebook – According to ExactTarget, the primary reason why people “LIKE” a Facebook page is to establish a sales relationship with a specific brand, through the following: to receive promotions and coupons (40%), derive instant updates on upcoming sales (30%), and to show

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