Autosoft, Inc. Certifies Dealer Engage CRM and Marketing Solutions Integration with FLEX DMS

Integration helps automotive retailers reach more customers and increase revenue with highly targeted marketing campaigns

CRM and Marketing Solutions Integration with FLEX DMS">AutoSoft DMS LogoWEST MIDDLESEX, PA – February 3, 2015: Autosoft, Inc., a leading national dealer management systems (DMS) provider, announced that Dealer Engage has completed the certification process for integration with the FLEX DMS as part of Autosoft’s FLEX Connect program.

Dealer Engage offers a CRM and marketing solution that helps dealerships deliver personalized and highly targeted marketing campaigns to customers. Personal, targeted communications have been proven to build customer loyalty, increase repeat business and boost sales at dealerships. Automating this process saves time and resources – once communications are loaded and scheduled, staff can focus on customer service.

When dealerships using Autosoft’s FLEX DMS choose Dealer Engage as their preferred CRM and Marketing Services solution, Dealer Engage pulls information from FLEX DMS to customize and then send customers timely, relevant content that drives more engagement and referrals. These campaigns can increase repeat business, and reduce no-shows for appointments.

“An automated dealership marketing platform that puts the customer first makes the customer feel like dealerships are speaking solely to them,” said Christopher Morris, Senior Vice President of Autosoft. “This personalized, yet efficient system gives dealerships the best of both worlds.”

Automotive dealerships who are aiming to grow business and engage customers more efficiently are encouraged to contact Dealer Engage at 902.488.4107 or

About Autosoft
Autosoft develops and supports integrated software solutions that simplify business operations to produce better business results for automotive retailers across the U.S. Complete dealership management system (DMS) capabilities with affordable month-to-month support fees are designed to improve dealership processes and profitability, and reduce operating costs. Learning is quick and easy with intuitive applications that result in greater system utilization. FLEX DMS is built on an open-system platform, giving dealers the most flexible and secure choices for managing and sharing data with OEMs and third parties. Managed hosting services offer convenience and mobility, providing secure and reliable access from any chosen device. Autosoft is the preferred solution of more than 30,000 users in 2,000 car dealerships and consistently receives the highest customer satisfaction and most-likely-to-recommend ratings.

About Dealer Engage
Dealer Engage builds targeted, personalized messaging platforms for dealerships to help them create more effective email, text message and social media marketing campaigns that drive results. These loyalty-building solutions improve open and click-through rates, driving greater customer engagement. Dealers can also choose managed marketing services to reduce administrative overhead. Discover more at